Dyson, a British company has built a vacuum cleaner (and fan and hand dryer) empire with 4,000 employees and $1.5 billion in sales.
For a number of years now I have used Dyson including their super powerful (and expensive) "Animal" bagless cleaner--this thing actually ate up one of my phone cords and tore it to shreds.
I've also had other Dysons and my experience has been that while they look really nice in their bright yellows and grays, and sort of sleek for a vacuum, but they tend to break down--especially the motor for the brushes that work on the floor that I find accumulates hair and dirt around the spinner until it stops working.
The other thing that I've found with the Dyson is they come with so many annoying attachments, many with no place to actually attach them all--I think it is overkill for most people's basic cleaning needs.
After going through a number of Dysons, I finally got fed up with paying so much and getting so little, and we decided to stop "investing" in short-lived Dyson vacuum cleaners.
Instead we said let's get a simple, cheapo, Dirt Devil for like 50 bucks and run it into the ground. If it stopped working we could replace it 6-10 times for the cost of a single Dyson!
We purchased the Dirt Devil, and my expectations were very low--I actually considered it an experiment in purchasing this low-tech machine, and just seeing what we would get.
Well, it's been about 3 months and I can't believe the amount of vacuum you can get for so little money with the Dirt Devil--it is bagless like the Dyson and without scientifically measuring the amount of dirt it picks up, I'd say it is almost equivalent in getting the dirty job done.
Additionally, the Dirt Devil--doesn't come with all the useless attachments--a case where more is less--and it weighs only around 8 pounds, which is 1/3 of what the Dyson weighed--so it is much easier to use around the home.
Similarly, when I look at the cool Dyson fans without blades, it seems almost magical how they actually work, but frankly who cares if it cost $300-$450 and doesn't work as well as a basic floor Vornado that sells for about $120.
My opinion is that Dyson is generally overpriced and underperforms--but at least you'll have the image of innovation and performance, even if not the reality at the price point.
Anyway, If I had a vacuum cleaner dream, it would be to one day get one of those "commercial" vacuum cleaners that you see being used in the huge buildings--almost non-stop use--and they may cost a little more, but they actually give you more as well. ;-)
(Source Photo: here with attribution to Molly DG)