“SWOT Analysis is a strategic planning tool used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieving that objective.”
SWOT factors can be broken down in internal/external factors and helpful/harmful factors, as follows:
- INTERNAL/EXTERNAL—SWOT looks at both organizational or internal factors (strengths and weaknesses) and environmental or external factors (opportunities and threats).
- HELPFUL/HARMFUL—SWOT examines those factors that are helpful (strengths and opportunities) and harmful (weaknesses and threats) to an organization’s objectives .
SWOT analysis is used to generate strategies, as follows:
- How can we use each strength?
- How can we stop each weakness?
- How can we exploit each opportunity?
- How can we defend against each threat?
(Adapted from Wikipedia)
According to the American Management Association, “SWOT is perhaps most useful as a tool for organizing data and allowing you to distill them down to a few strategic priorities.”
1 comment:
Hello Mr.Andy Blumenthal,
How are you doing?
I am Harry. Your, Blogger has educated me. But, still I do have few doubts on Enterprise Service Bus (ESB) SWOT.
Strength: delivering extreme performance, scalability, reliability, and security.
Opportunity: Heterogeneous environment
We can able to explain periodically to Customer or Client with S and O - Strength and Opportunity and how to analyze W and T to prove.
Thank you so much for taking time from your busy schedule. Once again thank you very much
Have a wonderful day !
Thank you for your time
With Warm Regards,
Harry Bevara
Miracle Software Systems. Inc.,
hbevara@miraclesoft.com
www.miraclesoft.com
(248) 233-3632
Pl Login : http://miraclesoftwaresystems.blogspot.com/
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