Showing posts with label Repeat Business. Show all posts
Showing posts with label Repeat Business. Show all posts

June 11, 2017

The Cloud Pays Off

So for those of you who thought the cloud only pays if your a consumer of technology who is looking for scalability and flexible pricing models, think again. 

Bloomberg has an interesting article on how Adobe is growing their revenue by billions switching their apps to to the cloud. 

Instead of customers paying a one time purchase price for Creative Suite or Acrobat, now customers must pay for Creative Cloud or Document Cloud subscription fees that may sound small in the beginning, but really add up over time. 

And more than that, Adobe doesn't have to worry about wowing customers with the next upgrade in order to get them to make another purchase, because as long as their products are competitive, the customers will keep paying their subscriptions fees money month after money month.

What's better than making a sale to a customer?  Selling to them in a cloud subscription model that keeps paying and paying and paying. 

No wonder it's better to have your head and technology in the cloud--it's a true rainmaker! ;-)

(Source Photo: Andy Blumenthal)
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November 11, 2015

Honesty, A Great Policy

So I went to the Podiatrist today for some routine maintenance. 

This was a new doctor for me, and I was going in with a healthy dose of skepticism (until I know the person is good and trustworthy). 

Well after the doctor does all these things, I test the waters and ask him, "So how often should I come back to see you every 6 months or more often or what?"

Here's his opportunity to put money ahead of really caring about the patient and to say to come often and more frequently so they can make more patient visits and more money.

But instead he pleasantly surprised me and goes, "Well let's see how your doing and take it from there."

I loved it--some genuine honesty and not just business and a money-making racket. 

Now, I really do plan to go back to this doctor regularly, because I trust him. ;-)

(Source Photo: Andy Blumenthal)
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