It builds off of the #1, hit TV show, The Walking Dead that films in Atlanta where the CDC is.
The show is about a zombie apocalypse and the story of how people survive (or not) amidst a global pandemic and the murderous awakened dead that feast off of the living.
Here's a link with what the CDC recommends you have in an emergency preparedness kit.
The CDC also has a comic book with a zombie outbreak theme that further drives home the importance of a preparedness kit and what to have in it.
I think it's great when government thinks outside-the-box in ways that appeal to everyday citizens to serve them, help them, and especially keep them safe from disasters.
(Source Photo: here with attribution to CDC)
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