October 14, 2015

Getting Your Message Out With Impact

There is an old Jewish parable about the body parts arguing which is most important. 

Each makes it's case that without that part, we just couldn't function. (No jokes here now!)

But in the end, the tongue that harnesses the power of speech demonstrates that it is most important, because it is through our words that we may live or die. 

- Say the right thing--something smart and influence the masses--and you can change or even save the world.

- Say the wrong thing--something stupid, inflammatory, and damaging--and it can literally mean your or someone else's life.

From an early age, we come to recognize that communication is so important to our success. 

Hey, I need a bottle or diaper changed...please!

Or answer the (interview) questions well, and you can land yourself in the best schools and jobs and even with the best ladies. :-)

Those that succeed with communication, can we make themselves and their positions heard, understood, and accepted.

What are some common communication strategies people employ?

Well as we've all learned, it's not always the one who is the boldest, screams the loudest, or repeats themselves the most that wins the argument--although at times, that too can work when force of debate, undeterred passion, and a little crazy can hammer the points home. 

Having the best laid out and most rationale argument--some people will rightfully be influenced by logic and common sense. 

Sincerity, integrity, honesty, and appealing to people's gut and emotions--this certainly goes a long way as many people are driven by their feelings as well as their instincts and genuine character assessment of others. 

Making people confront what scares the hell out of them--fear is a big motivator for action and everyone is afraid of something and usually many things. 

Oh, of course, the religious argument that "It's what G-d wants" and there will be fire and brimstone if you don't do it that way--well reward and punishment, heaven and hell, divine justice--that certainly will move masses. 

"The pen is mightier than the sword."

For those who can effectively harness the power of their speech and intellect, the sky is the limit. ;-)

(Source Photo: Andy Blumenthal)

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