So my approach to enterprise architecture, product design, and customer service, as many of you know, is plan and simple, User-centric!
Innovating, building things, servicing customers, and communicating needs to be done in a way that is useful and usable--not overly complex and ridiculous.
The other day, I saw a good example of a product that was not very user-centric.
It was a type of wheelchair, pictured here in blue.
And as you can see it is taking 2 men and a lady quite a bit of effort to manipulate this chair.
This little girl standing off to the side is sort of watching amusingly and in amazement.
What is ironic is that the wheelchair is supposed to be made for helping disabled people.
Yet, here the wheelchair can't even be simply opened/closed without a handful of healthy people pulling and pushing on the various bars, levers, and other pieces.
If only Apple could build a wheelchair--it would be simple and intuitive and only take one finger to do everything, including play iTunes in the background. ;-)
(Source Photo: Andy Blumenthal)